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PRSA Maryland Annual Conference 2008

Page history last edited by Glenn Fannick 12 years, 11 months ago

I had the opportunity to speak to PRSA Maryland's Annual Chesapeake Conference about media measuring and monitoring. Below is the presentation for those who have asked for it. It was a great experience and my hats are off to the folks running that organization and the conference.  Special thanks to Claudia Ciolfi and Erika Murray for their hospitality. An excellent job all around.

- Glenn Fannick, 21 Nov 2008


Post-Event Sharing

Did you write a blog post about the event? Take pictures? A presenter who posted a presentation? Post a link to it: PRSA-MD Post Event Sharing



Media Monitoring & Measuring: Evolving the Twin Practices  in the Digital Media Age



Topics Covered:
  • Media Monitoring
  • Media Measuring
  • PR 2.0  

> Download Glenn's Presentation


Supporting Material


Read Between the Mines - speaker Glenn Fannick's blog on text mining and media measurement. Glenn's bio.
Dow Jones Insight Election Pulse - blog covering media measurement of the U.S. presidential election
Some Links Mentioned during the Presentation


Cluetrain Manefesto: http://www.cluetrain.com/book/

PR 2.0: http://www.briansolis.com

Groundswell: http://blogs.forrester.com/groundswell/

David M. Scott: http://www.webinknow.com/

Google BlogSearch: http://blogsearch.google.com

Google Trends: http://google.com/trends

Jeremiah Owyang: http://web-strategist.com

MyStarbucksIdea: http://mystarbucksidea.force.com

Technorati: http://technorati.com

Tweet Scan: http://tweetscan.com

Twist: http://twist.flaptor.com/





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